CSI star Marg Helgenberger has teamed up again with Stand Up To Cancer and The Safeway Foundation to raise funds and awareness in the fight against breast cancer. The campaign, called “Together, We’re Creating a Brighter Tomorrow,” launches October 1.

Marg tells TVGuide.com, “My mother’s a breast cancer survivor. I was really honored, because it’s something that obviously means a lot to me. I was 20 or 21, and the thought of losing my mother was… beyond my comprehension. Thankfully, she survived and has thrived, and she has not had any recurrences. I have been eternally grateful for her survival, so if I can add my name to something that will spread the word and help get people to have screenings – why not, you know?”

Helgenberger says her personal connection to the cause is not unique to her. “Every single person on the planet is affected by cancer in some way,” she says. “Everyone can relate to it. Some people haven’t been so lucky, in that their loved ones didn’t survive. The longer we’re around and the more research is available and more treatments and technologies are made available, then the survivorship will just grow and grow.”

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